Privacy Policy

Whataphotograph is committed to safeguarding your privacy. Please read this privacy policy to understand the ways that the personal information you provide to Whataphotograph will be collected, used, and disclosed. This policy may change from time to time, without notice, so please check back periodically.

What this policy covers

This privacy policy covers our treatment of the personal information that you provide to us whether directly or through our websites or agents. This privacy policy does not apply to the practices of companies that Whataphotograph does not own or control or of people whom Whataphotograph does not manage or employ.

Your personal information is information that identifies you as an individual. Note that when you provide your name, title, business address and/or telephone number as an employee of an organization, it is not considered personal information.

Information collection, use and disclosure

Whataphotograph will not collect, use or disclose your personal information without obtaining your prior consent or as otherwise provided for by this policy.


Personal information provided by you when purchasing products through our authorized sales agents, called "Whataphotograph Chartered Agents", is submitted directly to Whataphotograph and is not retained by our agents unless you have, independently of your purchase from Whataphotograph, consented to our agent's retention of your personal information. Whataphotograph has taken care to inform our agents as to the importance of the protection of your personal information. Our agents are instructed to follow this policy in their capacity as Whataphotograph agents for the collection, use, disclosure and disposal of your personal information.

We may from time to time obtain personal information about you from our affiliates and third parties.

We collect, use and disclose your personal information for you, our affiliated companies, and business partners, such as our sales agents and service providers, for five general purposes:

To provide you with our products and services or those of our affiliated companies and service providers;

To improve our products and services;

To fulfill your requests for information regarding our products and services;

To develop and maintain a relationship with you; and

To comply with or to enforce legal requirements and/or contractual obligations.

From time to time we may request your consent to use personal information submitted to us by you to inform you of products and services we or our affiliates are offering. Prior to sending you any information regarding these products or services, you will be given either the option of opting in to or out of the future receipt of informational and promotional communications from Whataphotograph, our affiliates and business partners.

Note regarding disclosure

As noted in this policy, from time to time we will disclose your personal information to our affiliated companies and business partners. This may include the transfer of your personal information outside the UK. We will not disclose your personal information unless we are reasonably satisfied that the receiving party has safeguards, policies and procedures comparable to our own to protect the integrity and security of your personal information.


Your privacy and our websites

This section of this privacy policy applies exclusively to the collection, use and disclosure of your personal information relating to your use of any of our websites.

Our websites, servers and those of our licensors and agents from time to time automatically receive and record certain information from your internet browser. Our use of this information is described below.

Internet cookies

Our websites may make use of "cookies" which track information about you and the way you use our website. A cookie is a small text file that is saved on your computer which stores information about its related website. Our cookies do not access any other contents of your computer. Cookies are sometimes used to provide you with seamless browsing by storing your username and password so that you do not need to enter it every time you visit our websites. Whataphotograph uses cookies primarily for technical reasons and not for any permanent storage or collection of personal information. If you would prefer that your computer not make use of cookies, you may alter the settings of your browser. Note, however, that by refusing cookies, certain features of our websites may not be available to you.

Security and integrity of information

The security of your personal information is important to us, and we treat our data as assets that must be protected against loss and unauthorized access. We employ reasonable and customary information security techniques, both digital and physical, to safeguard your personal information, including, as may be applicable, data encryption, user identification and passwords, firewalls, antivirus software, security alarms, and locks. However, please note that no security system is capable of meeting all anticipated or unanticipated security needs.

We may store your information either digitally or in paper form. Only those employees, agents or contractors who reasonably require access to your information are authorized to view your records.



Retention and disposal of personal information

We retain and/or dispose of your personal information as necessary for our business purposes or as required by law and government regulation. We reserve the right to dispose of records and your corresponding personal information at any time without notice.

Access, corrections and complaints

If you would like to access the records we retain about you, to correct such record or to make a complaint, or if you have questions or concerns about this policy, please contact:

264 Brompton Rd, South Kensington, London SW5 2AS, United Kingdom
Email: [email protected]
Phone: +442071062207